Charismatic Gleb Maltsev forced the audience out of their comfort zone
The second workshop focusing on pitching training took place on the evening of May 12th and it was moderated by Gleb Maltsev, who runs the successful communications agency Stoneful and is a recognized master of the art of performing and presenting.
Maltsev brought out many important points when it comes to pitching, like remembering the names of people and companies and connecting with them as soon as possible, either on Facebook or LinkedIn. Often people rush when introducing themselves and are forgetful of other people's names. He said that if you seek attention, you have to be attentive yourself. The name itself is also important, because if you want to succeed internationally, the name of your product, company etc should be easily pronounceable.
He also noted that when pitching, it's important to know your audience. For example, who are the investors present and what is in their portfolio. That helps set the tone and content of the pitch. Usually that goes unnoticed.
The recurring theme of the workshop was self-reflection. The participants had to answer the question "Why are you doing this and why do you care?". The final conclusion was that if you want to be believable, you have to be honest and vulnerable while telling your story. If the people listening can relate to you and understand why the topic is so important to you, they also start to care.
Gleb Maltsev was very honest and vulnerable himself and he connected with everybody fairly quickly. He learned everybody's names and bits and pieces about their stories, while also sharing stories about himself. Feedback for this workshop was exceptionally good and everybody learned something new.
Gleb Maltsev's presentation can be found here: http://www.slideshare.net/glebmaltsev/fundamentals-of-writing-a-pitch
And you can
also check out his Twitter account - @glebmaltsev.
UT Idea Lab
Translated by Gerda Kelly Pill
UT Idea Lab
IdeaLab opened an exceptional season
University of Tartu students won two first places at international pitching competition in USA
On Friday evening, 23rd June University of Tartu teams took the two first places at the final competition of an exclusive NGAL® business development program. Among ten student teams from Estonia and USA, Cody was selected to be the winner and got 3,000 USD to implement their idea. The second place and 2,000 USD went to the Coulomb Sailing Group, a space technology start-up grown out from EstCube.
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